Australia to Close Live-Bets Loophole Despite Sports Betting Recommendation

Australia to Close Live-Bets Loophole Despite Sports Betting Recommendation

- October 24, 2016

The Hon. Alan Tudge, Federal Minister for Human Services, recently released the Government's response to the O’Farrell review that discussed Australian sports betting recommendations. In spite of O’Farrell’s recommendation to consider relaxation of online in-play betting prohibitions, the Australian Government plans to close all of the loopholes that bookmakers used to offer live bets.

Response to the O’Farrell Review

Hon. Tudge released the findings of a review conducted by former New South Wales premier Barry O’Farrell titled Review of Illegal Offshore Wagering. There was speculation that the review could lead to possible reforms in the Interactive Gambling Act 2001(IGA) to allow for the legalisation of online in-play sports betting.

Australia’s major sports and online sports bookmakers have been lobbying hard for online in-play betting to be legalised. At present, bets during a live event can only be made in person, or over the phone. Some bookies like William Hill and Sportsbet have offered live-betting services using loopholes in the IGA. William Hill, in particular, was investigated by the Australian federal police last year for its “click to call” services. The “click to call” function enables a phone microphone whenever a player places live bets using a mobile app – which technically fulfills the phone call requirement.

In the Government Response to the O’Farrell Review, the Government accepted 18 out of the 19 recommendations. The only recommendation that was not accepted was the one that advised relaxation of online in-play prohibition in the IGA.

Another Missed Opportunity for Australia’s Online Betting Market?

Many sports betting fans and bookmakers were disappointed about the matter. The Australian Wagering Council – which represents online sports betting companies – said that international operators “will be delighted” that online in-play betting remains illegal in Australia.

“Regrettably, the Government has decided to maintain the archaic prohibition ... despite overwhelming international evidence that access to live betting online is of the key factors in why Australians choose to wager with unlicensed offshore operators,” council chief executive Ian Fletcher said. “The combined effect of attempting to ban click-to-call technology and maintaining a prohibition on online in-play betting will ensure wagering by Australians with illegal offshore operators will increase.”

Sportsbet CEO Cormac Barry said that the decision on in-play betting was misguided. He said that the decision only benefited operators such as Tabcorp and Tatts Group – both of which campaigned against allowing online live betting. He said, “I think it’s a win for the lazy, traditional monopoly wagering operators in Australia who are more interested in protecting their monopoly than giving consumers what they want.”

Other Recommendations of the Final Report

The O’Farrell Review also gave recommendations on achieving greater harm minimisation for Australian bettors. Some of the items were:

  • Prohibition on credit betting
  • Consistent nationwide research into the problems of betting
  • Development of a national self-exclusion register for problem bettors
  • Development of a voluntary pre-commitment scheme for bettors
  • Training by licensed online operators of staff in the responsible conduct of betting

International Operators Also Targeted

The Review also recommended that the Government produce a “name and shame” list of international operators (including the names of executives and owners) who are deemed to be operating illegally in Australia.

Once again, the Government’s stance on sports betting does not include all of the recommendations made relevant in the review. If implemented, the recommendations for the minimisation of harm for Australian bettors would be a great step in responsible betting. But in the matter of online in-play sports betting, it seems that this could be another missed opportunity for the Australian betting market. Sports betting is a long standing tradition in Australia. And although there is a possibility that online live sports betting will no longer be available, sports betting in Australia will no doubt weather this rain cloud too.

Brodey Sheppard

Brodey Sheppard

Brodey Sheppard’s interest in keeping up with the ‘bleeding edge’ of technology has kept him working in the digital marketing industry for over six years. Aside from searching for opportunities to increase his online marketing knowledge, Sam also scours the Internet for useful bonuses and coupon codes that he can use to fuel his love for photography. During his free time, he watches professional photo retouching tutorials in between streaming his favourite TV shows. Fun fact: Sam has never met a cupcake he didn't like.